1721hours

ideas start here

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Twisted Pair asked me to pitch the concept of creating product related sub-branding. I firstly devised a new device based on their commonly used picture of twisted wiring.
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I then took the new device and made it 3D, this could then be used across all products and Twisted Pair media to create a bridge, linking everything together.
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Additionally I created product specific icons, colour ways and a Twisted Pair product logo version.
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Finally I found specific images that could be used for literature that was specific about a product. Together with the colours, the icons and the product Twisted Pair logo a new family of branding is born.

Twisted Pair is a Telecoms company based in Hampshire.

They required a new product branding with a continual development on all their design and marketing needs.

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